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Color. It plays a vital role in design and everyday life. It can draw your eye to an image evoke a certain mood or emotion. Even communicates something important, without using words at all.

So how do we know which colors look good together, and which ones don’t? The answer…


The fundamentals of design are the basis of every visual medium from fine art to modern web design. Even small details, like the fonts that make up most compositions. …


When companies set their strategies, sometimes they stumble when they collect backward looking data which doesn’t tell them what prospective customers really want, or they make risky bets based on instincts instead.

Design thinking is a strategy making process that avoid these mistakes. By applying tools from the world of…


Design Thinking is a process that seeks to solve complex problems by approaching it from the users’ perspective. It also aims to turn your ideas into tangible testable products. The design thinking framework can be cut down into the ideation phase and implementation phase.

These phases can be broken down…


10 rules of good UI design to follow on a design project

1. Make everything the user needs is readily accessible. Whether it’s a series of design tools for web design apps, the inventory for a character in a video game, a spreadsheet, ect. Another example is help options, have the support button available everywhere.

2. Be consistent. Don’t have the menu…


Design principles are the guiding stars for designers. They ensure designers make the best decisions for their users, and for the product or service they’re working on.

A design principle is essentially a value statement that is tied to the goals of the product or service, what it wants to…


Going through six stages of the UX Design Process

Designers have a lot on their plate. Research wireframes user tests, the list goes on and on. If you’re new to the game, this can all feel very overwhelming. …


Purpose

Evaluating if users are able to create a fully customizable itinerary where they have all of their organized trip plans, directions, updated notifications, a way to read reviews about attractions and a way to collaborate with those they are traveling with.

Testing Objectives

Evaluate if users are able to…


Widgets are helpful when you are on the go and want quick access to an application’s tools. They are helpful for note taking, weather, calendar, to-do lists, etc.

Tumblr, Soundcloud and Spotify mobile widgets

Widgets enable you to add an app icon directly to your home screen. Simply touch and hold an open space on your…


A competitive analysis is a great way to get to know your product or service inside and out and learn how to become the superior product compared to the competition that already exists.

There are many reasons it is important to carry out a competitive analysis. It is beneficial for…

Design

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